Soylent
Soylent started with the basic idea that nutrition shouldn’t be difficult. Our co-founders met in 2013 in Sunnyvale, California, working under the same roof and eating the same diet of frozen corn dogs and instant ramen noodles. After a lot of frustrating meals, founder Rob Rhinehart, alongside co-founders Matt Cauble, John Coogan, and David Renteln, developed Soylent as an experiment. Their hypothesis: Food can be simplified for the better. Our founders named the product Soylent, in homage to the novel Make Room! Make Room! by Harry Harrison. It’s a dystopian sci-fi novel that explores population growth and world resources. Because Soylent started as an experiment, iteration is in our DNA. Soylent went from one mixable powder to a suite of ready-to-drink meals, and we won’t stop there. The sky's the limit for innovating and creating more efficient and plentiful food sources. We believe that these innovations will change the way the world looks at food and the role food plays in our lives.
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