REBBL was born out of a passionate collaboration between global thought-leaders to identify an innovative solution to uplift vulnerable communities around the world. Dave Batstone, Founder of Not For Sale and Co-Founder of REBBL, brought together global thought-leaders at Montara Circle to create an innovative, sustainable business solution to the human trafficking problem in Peru. In attendance were investors, an agronomist, and a baseball player, amongst others. What emerged was the concept of crafting a beverage from native ingredients grown in regions in need of economic empowerment, in turn, creating dignified, sustainable livelihoods for these communities and reducing the risk of trafficking and exploitation. REBBL commits to using only pure, plant-based ingredients in everything we create. Every super herb is used at levels that correspond to traditional levels of efficacy. If we can’t use a super herb at meaningful, efficacious levels, then we won’t use it at all. We refuse any gums, added flavors, or thickeners.
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